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System One Omnichannel Marketing Specialist in Lawrence Township, New Jersey

Job Title: Omnichannel Marketing Specialist

Location: Lawrence Township, NJ (Hybrid)

Type: Contract

Overview

Our partner a global Pharmecuetical company is looking to bring on a Omnichannel Marketing Speicalist. The ideal candidate will have MLR experince in Pharma as well as experience in HCP and Direct to consumer marketing launches. If you want to be a part of this groundbreaking work, please apply!

Responsibilities

  • Contribute DTC and HCP omni-channel engagement recommendations based upon customer insights and brand strategy

  • Draft and review creative briefs and other necessary requirements documentation to support the development of branded and unbranded digital programs

  • Lead internal MLR review processes and work with external partners to ensure timely and accurate preparation of digital programs (e.g., CRM, third-party programs, media, websites, mobile, eMail, social media, SEO/SEM, IVA, Field-Trigger e-mails, etc.)

  • Partner with the Brand, digital agencies, media partners and the company's production team to define project strategy, scope, timelines, and deliverables

  • Lead pull through of DTC and HCP digital tactics and media programs that drive business impact

  • Collaborate with Business Insights & Analytics to ensure KPI identification, measurement plans, and ongoing reporting/optimization of digital programs based on insights and analytics

  • Drive innovation by partnering with Brands, external partners and capability leads to develop innovative new digital tactics

  • Monitor project status and provide regular reporting on progress, challenges, and solutions

  • Demonstrated digital and DTC/HCP program experience

  • Demonstrated ability to track and manage annual digital programs

    Requirements

  • Bachelor’s degree with minimum 5-7 years industry, (pharmaceutical/biotech or related marketing or media agency) experience.

  • Experience in pharmaceutical omnichannel strategy and digital marketing

  • Experience leading digital engagement, channel, and analytics activities

  • Proven ability in managing digital agencies, vendors, and cross-functional support teams

  • Competence in developing, evaluating, and activating media plans

  • Demonstrated ability to successfully navigate internal MLR review processes

  • Prior Digital or Media Marketing Agency experience is a plus

  • Strong oral and written communication skills

  • Experience with Microsoft Excel, PowerPoint, Veeva PromoMats, AdobeAnalytics, WorkFront, Veeva CRM

    Benefits

    System One offers eligible employees health and welfare benefits coverage options, including medical, dental, vision, spending accounts, life insurance, voluntary plans, and participation in a 401(k) plan.

System One, and its subsidiaries including Joulé, ALTA IT Services, CM Access, TPGS, and MOUNTAIN, LTD., are leaders in delivering workforce solutions and integrated services across North America. We help clients get work done more efficiently and economically, without compromising quality. System One not only serves as a valued partner for our clients, but we offer eligible full-time employees health and welfare benefits coverage options including medical, dental, vision, spending accounts, life insurance, voluntary plans, as well as participation in a 401(k) plan.

System One is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, age, national origin, disability, family care or medical leave status, genetic information, veteran status, marital status, or any other characteristic protected by applicable federal, state, or local law.

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